Data and Insights
Latest about Data and Insights

The data analytics market is booming – here's why
By Emma Woollacott published
News Prescriptive analytics and a rise in AI-native vendors look set to fuel major growth over the next five years

What is data democratization and how will embracing it benefit your business?
By Keumars Afifi-Sabet published
Explainer Data is no longer the preserve of a small number of highly skilled employees – everyone across the organization may soon have the tools to derive real-time insights at pace

The marketer’s first-party data playbook
By ITPro published
Whitepaper How to unlock the most value from your first-party data

Teradata wants you to think differently about data and innovation
By Bobby Hellard published
Analysis With a focus on customer choice and ModelOps, Teradata is aiming to power developer innovation

What is data analytics?
By Debabrata Deb last updated
In-depth A guide to data analytics, the business-critical process of turning raw data into actionable information

Data governance in the spotlight as UK firms ramp up AI adoption
By Emma Woollacott published
News While businesses acknowledge the importance of data governance, integration, scalability, and data quality is hampering success

Splunk knows what it’s worth – .conf24 showed Cisco does too
By Rory Bathgate published
Analysis Leaning into its strengths and ranking its brand identity among them, Splunk has used its annual event to demonstrate that Cisco will accelerate it on its innovation journey rather than divert it

Splunk .conf24 live: All the news and announcements from the day-two keynote in Las Vegas
By Rory Bathgate last updated
Live blog ITPro is live on the ground for day two of Splunk .conf24 – stay tuned for all the latest from the product keynote and more
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